Personal Logo Animation
In this project I was tasked with creating logos for a variety of companies that specialized in different things. This included building their brand, logo, and finally animating their logo in a quick and captivating motion graphic to showcase their brand.
One of these ended up being my personal brand logo animation.
Programs Used:
- Brand Devlopment
- 2D animation
- Logo Creation
The animation starts with a hexagon pattern moving past the screen leaving behind technological sounds as it passes. It then passes again from another angle this time changing the background color to the red used in my logo. After a few more passes the hexagons collide in the middle bringing with them a black background. After a moment in this new background we see the E and the S collide together bringing the logo to life.
The goal of this animation was to create both a sophisticated and emotional logo for my personal brand. The beginning hexagonal patterns were meant to intrigue viewers to find out the meaning behind them. As they pass and my two main letters collide it created a sense of importance, and the sound design helps accentuate that. It was an overall upgrade over both my previous logo and animation.
